Here is a PREVIEW OF THE BOOK
How to Make a Great Presentation in 2 Hours features
a 9-step formula which is an excellent guide for beginning presenters
and those who need to refocus on basic necessities like an objective
and key points. Each walk-through point is simple, consecutive,
logically sound, and provides a suggested time allotment. Some
points are so easy, you just fill in the blanks.
Here are the first two points of the formula:
Step 1 - Choose one audience member (5
Close your eyes and imagine yourself in front of your audience.
Now pick one representative audience member or the most important
audience member; whoever is more appropriate for your presentation.
A representative audience member is a real person who's an average
audience member. This is not a person who will completely agree
or disagree with what you have to say but will listen to your
presentation (one hopes) with an open mind. This person will represent
your entire audience.. If you choose the most important audience
member, that person and why you chose him or her should be obvious.
Now at the top of a piece of paper, write that person's name
or identify him or her in a memorable way. Examples" "Joan
Doe" or "President of Company"
Step 2 - What do you want him to do or
know? (10 minutes)
This is one of the most important steps in the formula. It's
the objective of the presentation.
Imagine the person you chose in Step 1 sitting across from you
right now. Then, right below the name or the description you've
written on your paper, write and complete the following sentence:
"I want you to: ___________________________________ (Examples:
buy my company's telecommunication equipment, know about the telecommunication's
automatic beeping system.)"
Remember: this must be one, clear, simple sentence. Don't complicate
your presentation,. Simplify! You can only have one objective
per presentation. If you absolutely must have more than one objective,
divide the presentation into distinct sections and think of each
section as an individual presentation.
When you have your simple sentence written, stand up and say
it loudly. Say it twice as loud as you normally speak! Say it
this loud at least five times. WARNING: Dull Presenters Beware!
Are you thinking of skipping Step 2 because you think you'll
feel foolish talking out loud by yourself? Uh-oh. Be careful.
If you start completing only the steps with which you feel comfortable,
you'll end up with a comfortably dull presentation. All great
presenters talk to themselves. They call it rehearsal. It won't
hurt a bit and it will help you a lot.
Decide right now if you are going to deliver a great presentation
or an instantly forgettable one. If you decide to deliver a great
presentation and have not completed Step 2, stand up right now
and do it!